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Japanese Snack Mascots

I noticed…

that a high percentage of Japanese snacks involve some awesome mascots. And you know what, most of them don’t even have anything to do with the product itself — they just look like fun characters. I’m not going to lie, whenever I see a bag of cheese puffs that has a Simpsons-style farmer on the front, I just can’t resist it!

 

I mean come on!

Tell me you can easily resist these snacks, and I’ll show you a person in denial! Some of the snacks have straight-up manga on them. Hey, it catches your attention right? Put any of these bags next to bag of Lay’s or Doritos, and you’ll see exactly what I mean.

The snack at the bottom with the Green and Yellow bag contains delicious cheese-flavored puffs. The texture is light, like eating a cloud, BUT with a slight crispness to it. The mascot for this one is the delightful cheese farmer. He looks like he’s enjoying his cheese, doesn’t he? You will too. TRY THIS!

The orange caramel corn bag doesn’t necessarily feature a mascot on the bag. Instead, the character is the bag itself! — a clever twist. This snack presents a smooth, not-too-sweet caramel flavor in the form of finger-sized puffs. Like the cheese farmer’s puffs, these ones are also light and crisp, although they include a bit more flavor in the mix.

The Three “manga-bags” in the middle I have not tried. However, my guess is that the flavors inside are just as exciting as the artwork outside! One thing to note though, is the man with the confused look towards the egg. Why? What is the problem I wonder. Perhaps you must TRY THIS SNACK to find out!

The two mascots at the top are battling for the love of Takoyaki lovers around the world. Who’s snack would you rather eat — the one made by the pink squid chef to the left, or the one made by the stern Japanese cook on the right? It’s a toss-up. I don’t know. I might lean towards the pink squid — he looks like he knows what he’s doing.

I hope you enjoyed today’s review of some popular Japanese snacks. You can find these and MORE at your local Nijiya Market. (It’s where I took the pictures :p)

-M.

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